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Raynet Business & Marketing Glossary
Created by: www.raynet.mcmail.com/business&marketingglossarymaster.shtml
Glossary of terms related to the business and marketing world.
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Raynet Business & Marketing Glossary - Dictionary Index
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Y
Z
2
3
4
9
I: 1
2
Idealism
Identity Theft
Illiquid
Illuminated Backlight Posters
Impact Fee
Impact Inventory management programme and control technique
Implementation
Implicit Assumption
Import
Imprimatur
Improvement Concept
Impulse Goods
In Ad Coupon
In Store Demonstrations
In-house agency
In-line-product
In-pack Promotion
Inbound
Incentive
Income Per Employee
Income Sensitivity of Demand
Income Spread
Income Statement
Incompatability
Incorporated Society of British Advertisers (ISBA)
Increasing Returns to Scale
Incremental
Incremental cost
Indemnify
Indemnity
Independent or Causal Variable
Independent Television Commission (ITC)
Indirect and Direct Channels of Distribution
Indirect Approach
Indirect Expense
Indirect Export
Individualism
Industrial Espionage
Industrial production
Industrial Products Goods
Industrial, Organisational Pyschology
Inelasticity
Inertia Selling
Infermercials
Inflation Adjusting
Infobot
Informal Display
Information Fatigue Syndrome (IFS)
Information Kiosk
Information Overload
Information Revolution, The
Information Rich Information poor
Information: Cost
Initial Markup
Ink (slang)
Inner Pack
Innovation
Innovation Climate Index Matrix
Inputs
Inseparability
Inside Information
Insolvent