zanahoria

n. carrot; fool, dunce, oaf

= carrot, teaser, loss-leader.
Nota: Artículo ofrecido en oferta como gancho para atraer clientes aunque la empresa lo esté vendiendo por debajo de su coste .
Ex: The author offers a response to a question on orange pigmentation of the skin after consuming carrots or apricots.
Ex: The Internet is the ideal place to offer the 'teaser' -- the 'hot' item or service which leads consumers in to buy the other products offered by the company.
Ex: The Internet is the ideal place to offer the 'loss-leader,' the item or service offered cheap, in the hope that consumers will investigate and buy the others.