Implicit memory is a type of memory in which previous experiences aid in the performance of a task without conscious awareness of these previous experiences (Schacter, 1987). Evidence for implicit memory arises in
priming, a process whereby subjects show improved performance on tasks for which they have been subconsciously prepared (Graf & Mandler, 1984). Implicit memory also leads to the illusion-of-truth effect, which suggests that subjects are more likely to rate as true statements that they have already heard, regardless of their veracity (Hasher, Goldstein, & Toppino, 1977). In daily life, people rely on implicit memory everyday in the form of
procedural memory, the type of memory that allows people to remember how to tie their shoes or ride a bicycle without consciously thinking about these activities. Much recent research into implicit memory has gone into demonstrating that implicit memory works through a different psychological process than
explicit memory (Schacter, 1987).
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