The term Sloane Ranger (often pluralised to just Sloanes or Sloanies) originally referred to the young upper- and upper-middle-class men and women living in
West London. The term is a
word play combining "
Sloane Square", the fashionable and wealthy area of
London most associated in the public imagination with Sloanes, and the
TV character "
The Lone Ranger". The term "Sloane Ranger" was attached in the public imagination most particularly to women, the archetypal Sloane being
Lady Diana Spencer, however the term is now also applied to men. Male Sloanes have also been referred to as "Ra Ra Ruperts" "Hooray Henrys" (though strictly speaking this term applies only to a louder, more-noticeable subset of Sloane Ranger males). The Sloane Rangers have their equivalents in other countries: in the USA they are '
Preppies'; in France they are more stylish and called '
BCBG' (bon chic bon genre), in Australia they are sometimes referred to as Prude and Trudes (based on similar characters in the TV Series Kath and Kim).
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