brand name

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Brand
A brand includes a namelogoslogan, and/or design scheme associated with a product or service. Brand recognition and other reactions are created by the use of the product or service and through the influence of advertisingdesign, and media commentary. A brand is a symbolic embodiment of all the information connected to the product and serves to create associations and expectations around it.
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Marque commerciale
La marque commerciale ou marque déposée est un mot, un groupe de mots, ou un signe distinctif permettant au déposant (une personne ou une société privée) de pouvoir faire connaître, ou reconnaître l'ensemble des caractéristiques propres à leur production.
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Markenartikel
Als Marke oder Markenartikel werden Sach- oder Dienstleistungen mit besonderen, markentypischen Eigenschaften bezeichnet.
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Marka producenta
Marka, inaczej znak fabryczny, znak firmowy (ang. brand, trade mark) — znak określający producenta: nazwa lub symbol graficzny umieszczany na wyrobach w celu ochrony przed naśladownictwem lub podrabianiem, podszywaniem się, przypisywaniem sobie autorstwa. Traktowana jest jako rodzaj świadectwa: producent nie wstydzi się swego wyrobu, „podpisując” go, gwarantuje jego jakość. Stąd „marka” jest synonimem opinii.
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Marca
Definizione tradizionale La marca (in inglese brand) è un nome, simbolo, disegno, o una combinazione di tali elementi, con cui si identificano prodotti o servizi di uno o più venditori al fine di differenziarli da altri offerti dalla concorrenza.
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