allurement

n. attraction; enticement, temptation

Noun
1. attractiveness; "its allure was its remoteness"
(hypernym) temptation, enticement
2. the power to entice or attract through personal charm
(synonym) allure, temptingness
(hypernym) attraction, attractiveness
(hyponym) invitation
(derivation) tempt, allure
3. the act of enticing a person to do something wrong (as an offer of sex in return for money)
(synonym) solicitation
(hypernym) enticement, temptation
(derivation) tempt, allure

(n.)
The act alluring; temptation; enticement.
  

(n.)
That which allures; any real or apparent good held forth, or operating, as a motive to action; as, the allurements of pleasure, or of honor.
  

n.
موہ , لوبھ , لالچ , لبھاؤ , ترغيب

Synonyms and related words:
adduction, adorability, affinity, agreeability, amiability, appeal, attractance, attraction, attractiveness, attractivity, bait, blandishment, cajolement, cajolery, call, capillarity, capillary attraction, centripetal force, charm, coaxing, come-on, conning, decoy, desirability, drag, draw, drawing power, engagement, enlistment, enticement, exhortation, gravitation, gravity, hortation, inducement, inveiglement, jawboning, likability, lobbying, lovability, loveliness, lovesomeness, lure, magnetism, mutual attraction, persuasion, preaching, preachment, pull, pulling power, sales talk, salesmanship, seducement, seduction, selling, snare, snow job, soft soap, solicitation, suasion, sweet talk, sweetness, sympathy, temptation, traction, trap, tug, wheedling, winning ways, winsomeness, working on