Agrado
agrado (m)
n.
pleasantness
agradar
v.
please, gratify
agrado (m)
n.
pleasure, jocundity; endearment, blandishment
agradar
v.
like; please, delight; gratify, pleasure
agrar
v.
till, plow or dig soil in preparation for planting
agradar
= please, warm + the cockles of + Posesivo + heart.
Ex: By polar contrast the book for the mass culture reader, the 'consumer', simply aims to please.
Ex: The organizers announced that the high conference attendance in Glasgow will bring 160,000 Euros into the IFLA coffers -- news to warm the cockles of a parsimonious treasurer's heart.