For the 2nd-generation Hasbro Action Man, see
Action Man: 1993-2006. For the TV show, see
Action Man (TV series). Action Man was a popular British toy produced by
Palitoy. Action Man was a
doll marketed as "moveable fighting man"; and as with Hasbro's
G.I. Joe in the U.S., (of which it was licensed copy) no mention was ever made of the figure being a doll, since it was deemed unseemly for boys to be playing with dolls in the 1960's. Palitoy was a British toy company the company grew out of a plastics firm established by Alfred Edward Pallett in 1909 and went on to become one of Britain's leading toy manufacturers until its ultimate closure in 1984. It became the UK licensee for Hasbro Industries of the U.S. soon after G I Joe was launched there.
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