Voluntary Group
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MONASH Marketing Dictionary
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Voluntary Group
see
Voluntary Chain
.
2004 (c) Copyright & Reprint Courtesy of the Dept. of Marketing,
Faculty of Business and Economics
, Monash University; edited by Mr. Don Bradmore.
Raynet Business | Marketing Dictionary
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Voluntary (Buying) Group
a group of individually owned retail stores that buy from the same wholesaler and achieve economies of scale, such as store name, private label brand, advertising, merchandising (see affiliated, symbol groups).
Copyright © 2001,
Ray Wright
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