The Rock Machine Turns You On and its follow-up
Rock Machine - I Love You were bargain priced
sampler albums, released by
CBS Records in the UK in
1968. Among the first bargain priced sampler
LPs, retailing at under 15 shillings (£0.75), they were both highly successful commercially, at a point when what was then called "underground music" was starting to achieve some commercial success in the UK, bolstered by new radio programmes such as
John Peel's "Top Gear". CBS (by which name
Columbia Records were known in the UK) competed actively for this new market against other “progressive” labels such as
Elektra,
Island, Immediate, and the EMI subsidiary
Harvest, who followed with similar samplers of their acts.
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