The CW

The CW Television Network, casually referred to as The CW (also known as The New CW in its inaugural season) is a television network in the United States launched during the 2006 television season. It features a mixture of programming from both UPN and The WB television networks, which ceased independent operations on September 15 and 17, 2006 respectively. According to The CW's President of Entertainment Dawn Ostroff, the network's "shows are going to appeal to the 18- to 34-year-olds." The CW is a joint venture between CBS Corporation, owner of UPN, and Warner Bros. Entertainment, a subsidiary of Time Warner, majority owner of The WB. Its name derives from the first letter of the names of these two corporations (CBS and Warner Bros.).
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