Photo op
A photo op, short for photograph opportunity (photo opportunity), is an opportunity that results in a memorable and effective
photograph of a
politician, a
celebrity, or a notable event. The term has acquired a negative connotation, referring to a carefully planned
pseudo-event, often masqueraded as news.The phrase is often thought of in a
political sense, relating to
politicians who do things such as plant trees, pick up litter, and visit senior citizens, often during
election cycles, with the intent of
photographers catching the events on film, generating good
publicity.
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photo opportunity
Noun
1. an occasion that lends itself to (or is deliberately arranged for) taking photographs that provide favorable publicity for those who are photographed
(synonym) photo op
(hypernym) affair, occasion, social occasion, function, social function
Photo Opportunity
an event, sometimes staged, having visual appeal or interest for photographers and used as an opportunity to generate publicity. Political strategists spend long hours devising and arranging "photo ops" for their candidates.