Pass-Up Method

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MONASH Marketing DictionaryDownload this dictionary
Pass-Up Method
handling a buyer's objection by attempting to ignore or "pass off" the buyer's objection, especially if there is reason to believe that the objection is not made seriously and does not warrant a response. See Objections.

2004 (c) Copyright & Reprint Courtesy of the Dept. of Marketing, Faculty of Business and Economics, Monash University; edited by Mr. Don Bradmore.

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