Outbound Telemarketing

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MONASH Marketing DictionaryDownload this dictionary
Outbound Telemarketing
telemarketing in which a company uses trained salespeople to sell to customers by telephone. See Inbound Telemarketing.

2004 (c) Copyright & Reprint Courtesy of the Dept. of Marketing, Faculty of Business and Economics, Monash University; edited by Mr. Don Bradmore.

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