Oi! is a
working class street-level
subgenre of
punk rock that originated in the
United Kingdom in the 1970s. The music and associated
subculture had the goal of promoting unity between
punks,
skinheads and other non-aligned working class youths (sometimes called herberts). The Oi! movement was partly a response to a sense that many participants in the early punk rock scene were, in the words of
The Business guitarist Steve Kent, "trendy university people using long words, trying to be artistic...and losing touch". Originally the music style was called street punk, streetpunk, new punk or real punk. Other terms that have been used at certain points are street rock, street rock 'n' roll, Oi!/street punk and streetpunk/Oi!. In 1980, writing in Sounds, rock journalist
Garry Bushell labeled the movement Oi!, taking the name from the garbled "Oi!" that Stinky Turner of the Cockney Rejects used to introduce the band's songs. The word Oi! is an old
Cockney expression, simply meaning hey! or hello!
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