Limited-Line Department Store

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MONASH Marketing DictionaryDownload this dictionary
Limited-Line Department Store
a department store which carries a narrower range of merchandise than a full-line department store; typically, a limited-line department store will be characterised by high-quality merchandise and high prices.

2004 (c) Copyright & Reprint Courtesy of the Dept. of Marketing, Faculty of Business and Economics, Monash University; edited by Mr. Don Bradmore.

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