Gap analysis

For gap analysis in wildlife conservation, see Gap analysis (conservation)In business and economics, gap analysis is a business resource assessment tool enabling a company to compare its actual performance with its potential performance. If a company or organization is under-utilizing resources it currently owns or is forgoing investment in capital or technology then it may be producing or performing at a level below its potential. This concept is similar to the base case of being below one's production possibilities frontier.
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the determination of the methods and techniques used to fill the "gap" between corporate sales and financial objectives and the current long-range forecasts of the sales team.

a model used for forecasting objectives and looking at planning options to fill the 'gap' between where the company will be if it does nothing and where it must be be according to the sales forecasting process; part of the planning process.