Exponential Smoothing

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Exponential smoothing
In statistics, exponential smoothing refers to a particular type of moving average technique applied to time series data, either to produce smoothed data for presentation, or to make forecasts. The time series data themselves are a sequence of observations. The observed phenomenon may be an essentially random process, or it may be an orderly, but noisy, process.
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MONASH Marketing DictionaryDownload this dictionary
Exponential Smoothing
a quantitative technique for sales forecasting using historical data weighted to favour the most recent information.

2004 (c) Copyright & Reprint Courtesy of the Dept. of Marketing, Faculty of Business and Economics, Monash University; edited by Mr. Don Bradmore.

Raynet Business | Marketing DictionaryDownload this dictionary
Exponential Smoothing
a statistical technique that calculates a moving average where the most recent data are given a different weight to earlier data.

Copyright © 2001, Ray Wright

Glosarium Pusat Bahasa Depdiknas IndonesiaDownload this dictionary
exponential smoothing

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