E4 is a
British digital television channel launched as a pay-TV companion to
Channel 4 on
18 January 2001. The "E" stands for entertainment, and the channel is mainly aimed at the lucrative 16 - 35 age group. Programming includes US imports such as
Friends,
ER,
The O.C.,
Smallville,
The Sopranos,
What About Brian,
Desperate Housewives,
One Tree Hill,
Scrubs, and British dramas such as
Shameless and
Skins. plus lots of home-grown
chat and
reality shows. Some of the imports, e.g.
The OC,
Ugly Betty and
Desperate Housewives, are screened on E4 up to one week ahead of their Channel 4 broadcasts.
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