caveat emptor
let the buyer beware, principle of commerce stating that if no warranty is provided then a customer buys at his own risk
Caveat emptor
caveat emptor
Noun
1. a commercial principle that without a warranty the buyer takes upon himself the risk of quality
(hypernym) principle, precept
Caveat emptor
Latin expressions for "buyer beware" and "seller beware", which warn of overly
risky, inadequately protected
markets.
Caveat Emptor
a Latin term meaning "let the buyer beware". The term implies that it is the customer's responsibility rather than the seller's to ensure that the goods or services offered for sale are able to deliver the desired satisfactions. Caveat Emptor is totally contrary to the marketing concept. See
Caveat Vendor.