UPC Romania is
Romania's second-largest telecommunications company, a
cable television network,
internet service provider and telephone operator.Founded in
Cluj-Napoca as Astral Telecom S.A. in
1993, it is currently the owner of the second-largest cable network in Romania, behind
RCS&RDS and is also one of the most important Romanian ISPs, having about 900,000 customers (2005) and generating 25% of the web traffic in Romania.Astral was rebranded in 2003 by Brandient, when it launched a new marketing image as well as the motto Creat să evoluze (Created to evolve in
Romanian).
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