Advertising Message
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MONASH Marketing Dictionary
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Advertising Message
the central, underlying idea or theme within an advertisement.
2004 (c) Copyright & Reprint Courtesy of the Dept. of Marketing,
Faculty of Business and Economics
, Monash University; edited by Mr. Don Bradmore.
Dizionario inglese-italiano 1.0.012
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ADVERTISING MESSAGE
MESSAGGIO PUBBLICITARIO
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