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Advertising Media
| MONASH Marketing Dictionary | Download this dictionary |
Advertising Media
outlets or vehicles (for instance, newspapers and magazines, television, radio, cinema, posters, etc) used in communication between advertisers and customers. Note that advertising media is a plural term; its singular form is advertising medium.
2004 (c) Copyright & Reprint Courtesy of the Dept. of Marketing, Faculty of Business and Economics, Monash University; edited by Mr. Don Bradmore.
| Raynet Business | Marketing Dictionary | Download this dictionary |
Advertising Media
communication channels such as radio, television, newspapers, magazines, directories, posters (see media mix and 'above the line').
| Dizionario inglese-italiano 1.0.012 | Download this dictionary |
ADVERTISING MEDIA
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